Hello, my name is Fashion,
Mode, Moda, Mote.
I‚Äôm a global presence, but I‚Äôm experienced differently by every single one of you. I help you express your identity, style, values, culture and mood. I‚Äôve been around for ages, but I haven‚Äôt been the same for two days in a row. Times change and so do I. This is me asking you to change your perception of me once again.
However, this time I‚Äôd like to ask you to not just think about what I should be like today, but to consider what you‚Äôll want me to be tomorrow as well.
Will you help me last a little bit longer?
I want to stay relevant, have a voice.
I want to be worn, and also re-used.
I want to be designed to last, for more than just one season.
I want to be enjoyed by everyone without polluting our planet.
I want to be produced by people who are happy and proud of what they make.
Not all words, both young designers in their individual capacity are reimagining the manufacturing of clothing in similar ways.
Presented at Design Indaba 2016, de Pont’s Pop Up collection requires no sewing at all. Her screenprinted or woven one-size-fits-all designs are cut out by the wearer themselves, and then ‘pop’ into shape. The pattern makes up part of the printed design. As she says, “All you need is a pair of scissors.” Ironing the edges seals them to avoid fraying and the printed fabric is¬†double-sided so each garment is potentially two.
Van Strien is also skipping the stitches. In 2015 his studio launched The Post-Couture Collective, an open-source project which allows customers to buy made-to-measure designs to be made themselves. The garments are designed to be lasercut into Spacer fabric,¬†a 3D-knitted material made from recycled PET-bottles that’s surprisingly soft to the touch and breathable. These panels can then be easily assembled at home in a way that brings paper dolls to mind.
Their approach embraces both DIY culture and the digitisation of manufacturing being labelled as the Third Industrial Revolution.
Pop Up by Vera de Pont:
ONE | OFF ¬†A Post-Couture collection by mphvs: